Pages

Wednesday, September 12, 2018

Book Review - Design It, Promote It, Sell It - Marie Segares

Title: Design It, Promote It, Sell It
Author: Marie Segares
MSRP: $14.99 USD (pdf)

Book review by Pia Thadani - Stitches n Scraps

A free review copy of Design It, Promote It, Sell It was provided to me by Marie Segares. Although I accept free products for review, I do not guarantee a positive review. My reviews are based entirely on my honest opinions. All images of copyrighted material are used with permission.

Marie Segares has been an authority on the business of crochet for years. Her Creative Yarn Entrepreneur site and podcast have helped many designers start or grow their business, including me.  So I'm very excited to review her new book: Design It, Promote It, Sell It - Online Marketing for your Crochet and Knit Patterns.




Not just for designers!

This book is invaluable for anyone who wants to knit or crochet as a business. If that's not you, it's still an intriguing look into the business behind the patterns you enjoy! It's also a great introduction to online marketing for any kind of business.

Timely and timeless

The book does go into specific social media platforms and marketing strategies, which can change over time. Most of the book, however, discusses more timeless marketing concepts. It is divided into 5 sections that take you from a broad-strokes, crash course in marketing to specific action items and resources.

Plan, evaluate, optimize

Work through defining your business and audience, developing a marketing strategy, evaluating your results, and focusing your efforts where they are the most rewarding. Learn about marketing on Facebook, Pinterest, YouTube, and other social media platforms.

Find new tools to add value and encourage interaction with your customers. Explore some common pitfalls, and find a balance between marketing efforts and all the other aspects of your business.

A marketing expert

Marie is not only a talented designer herself, but also has a strong marketing background which really shows through. Read this author interview for more information about her, and the journey that brought her to write this book.



Where to buy it

Design It, Promote It, Sell It comes in 3 editions.
  1. The PDF ebook is 69 pages, including printable worksheets and checklists. 
  2. The paperback edition is coming soon, and will include the same worksheets and checklists
  3. The streamlined, Kindle ebook 

Enter to win a copy!  

You can enter to win your own digital (pdf ebook) copy of Design It, Promote It, Sell It. This prize is generously provided by the author, Marie Segares. To be eligible, you must be 18 years of age or older, with a valid email address. The winner will be contacted by email, and must reply to that email within 1 week in order to receive the prize. If the winner does not reply within 1 week, a new winner will be selected. See entry form for full terms. 

The giveaway ends at 11:59pm US central time on September 30th. Hurry and enter below! 

This giveaway is powered by Rafflecopter, and they may ask for some log-in information if you are not already logged in. See the Rafflecopter privacy policy for more information. 

a Rafflecopter giveaway

6 comments:

  1. Great give-away! I really would love to read this book and learn all about selling my crochet patterns.

    ReplyDelete
  2. Fantastic! I am always eager to learn new ideas and what worked for others.

    ReplyDelete
  3. Thank you for the giveaway! If I don't win I will for sure purchase this book!

    ReplyDelete
  4. I have Marie's book Make Money Teaching Crochet and it's fantastic. I'm sure this will be just as good for bidding designers.

    ReplyDelete
  5. I would love to win this. I haven't had much luck with selling lately

    ReplyDelete
  6. It sounds like Marie has come up with another wonderful book! I can't wait to read it

    ReplyDelete

CGOA welcomes your comments! To help us avoid comment-spam, all comments are moderated. Damaging, hateful, profane, advertising, or solicitation comments will not be approved. If your comment is not approved, please feel free to reword it and post it again. For guild-related questions, please send an email to: cgoa @ crochet.org (to help us avoid spam, cut and paste address into your email program and remove spaces from "@").